An Open Letter to Consumers

Dear consumers,

In 2024, I welcomed a lovely daughter into my life. I started recording her constantly with the devices around me, yet those images remained trapped inside screens.

One day my partner ordered a set of prints. When I held those physical photographs in my hands, I rediscovered a feeling for images that I had not felt in a long time.

A frozen moment is where an image finds its meaning. Physical objects still carry a warmth that screens do not.

But I was not satisfied with the quality of those prints.

As someone working across the broader art industry, I know how much effort it takes to restore the color of a work faithfully for artists, photographers, and other professional clients.

So I began to ask whether this kind of color-management service could be opened up to more people.

Fortunately, several friends of mine who have spent more than twenty years in art, print output, and framing shared the same conviction.

That immediate resonance became this project: TOMATRONIC.

The name combines Tomato and Electronic. It began because of my daughter, but I also wanted it to carry a tone where the tangible and the cyber world could meet.

We want to bring color-management workflows into products and services at every price point, rather than limiting them to established needs such as fine-art photography output, illustration output, or art reproduction.

We also do not want this process to be confined to high-precision aqueous pigment printers or a fixed set of branded materials. We want to extend it across every device and material that makes sense.

At the same time, we will do our best to share what we know about color management, to share its techniques and workflows, and to learn together with consumers, professionals, and enthusiasts around the world.

And in the midst of the AI wave, we will embrace AI wherever it genuinely helps, bringing new possibilities into this long-standing industry.

We hope this vision allows us to offer excellent products and services to everyone who chooses to place their trust in us.